Huge Demand For F1 Singapore GP

February 15, 2008 at 1:39 pm Leave a comment

What could better measure the demand for grands prix than to count the tickets?

Quite obviously, the number of tickets sold determines the demand. Organizers of F1 Singapore GP, set to happen on Sept. 28, couldn’t agree more to that fact. Tickets went on sale for the said GP Thursday and demand was so high that organizers admitted the distribution system could not cope.

Race aficionados trying to purchase tickets online through call centers as well as designated booths, experienced delays due to “an extraordinarily high volume of system traffic both locally and internationally.”

“Whilst we factored in high demand during the designing of the system, the volume of traffic going into the system is unprecedented,” said Michael Roche, executive director of Singapore GP Pte Ltd. “We apologize for the regrettable delays that many fans have experienced today. Rest assured, we are doing everything we can to reduce the delays and we would like to thank everyone for their continued patience.”

According to OmniTicket Network, company in charge of sales, it had designed a “unique system” to manage high demand for tickets but it still struggled to cope. “Due to the unexpected number of simultaneous requests, the response time of the reservation system got compromised and, for a short time, even stopped responding,” said CEO Paolo Moro. “We realize that Formula One fans are eager to be able to attend this unique event. Therefore we can confirm that we are doing everything possible to further increase the power of the system.”

General 3-day passes are priced from 168 to 1,388 Singapore dollars (118 to 979 US), with each customer allowed to purchase a maximum of 8 tickets. Corporate tickets for the Paddock Club, meanwhile, are priced at 7,500 dollars (5,293 US).

It is estimated that the race will generate about 100 million dollars (68.5 million US) annually, reported the AFP.

GPs are really a hit. No wonder I am hooked.

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Entry filed under: Uncategorized.

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